The music subscription market is gaining momentum in the 2020s. Spotify used to be the clear winner when it came to music subscriptions, but in recent years that momentum has started to wane, and other companies are catching up like crazy.
music streaming business model
A music streaming service is a service that provides paid members with music playback managed by music labels and music publishers through a music distribution platform. It is a fixed-price, all-you-can-use, all-you-can-listen service, and has become the center of the music business in recent years. The number of users paying for subscriptions is increasing year by year.You have exceptional music taste; you deserve exceptional sound. Music connoisseurs rely on Qobuz for Hi-Res streaming and a deeper music experience, complete with liner notes, artist interviews and exclusive album reviews. Try 1 month free!
Increase in subscription users in Japan
Subscription users are increasing in Japan as well. According to statistics from the Recording Industry Association of Japan, the music content market in Japan in 2019 was 152.8 billion yen for audio records such as CDs, down 3% from the previous year, while the music distribution market was 70.6 billion yen. 10% increase from the previous year. The number of paid service users is expected to grow to 27.7 million by the end of 2022 and 29.3 million by the end of 2023. Japan is said to be a very lagging country in the world’s music business, but the number of users is gradually increasing even in such a country.
The main users of music subscriptions are teens to 30s. According to a web questionnaire conducted by ICT Research Institute targeting 4,409 people, 24.2% of users of paid services and 22.0% of users of free services. By age group, the usage rate of paid services is high among those in their 20s and 30s, and that of free services is high among those in their teens and 20s.
Music Streaming Global Market Share and Rankings
Various companies that provide music distribution and streaming services have gained momentum since around the 2020s. Spotify still holds the largest share in the music subscription service market, but we know that other companies are catching up very well. Apple and Amazon have been gaining strength in recent years, and there is a possibility that they will aim for the first place in the future. Others still have a strong impression of the future.All CD, DVD & TV Sales
Major music subscription services
Those interested in music subscriptions should check out the following companies:
A music distribution service company based in Sweden, founded in 2006 by Daniel Ek. We are the world leader in music subscriptions. In addition to paid music distribution, we are also developing a free music distribution service with advertisements and a podcast distribution service.
Following Spotify is this Apple. The service started in 2015 and the number of users is increasing. Apple plans to continue expanding its services, and it is said that the number of users who subscribe to subscriptions will also increase.
A music distribution service based in France. Because it is still a cutting-edge company, there are many people who do not know about it, but it is a company that is expected to grow, and is active mainly in Europe and South America, and has many users.
Originally it was a P2P music sharing service, but in recent years music subscriptions have become the focus.
Youtube launched music subscriptions in 2015. Youtube was also developing music distribution on Google Music, but it has been unified into the YouTube brand.
Amazon, which started its service in 2007, has a large number of users all over the world. We are also developing Amazon Music United, which has expanded the number of songs.